Reliable Online Bookie with In-Play Betting Options
Looking for a reliable online bookie with in-play betting options? You have entered the correct place!
In this post, Gamblermaster will introduce the top in-play betting sites – All fully legit and licensed by the UKGC.
As you already might know, in-play betting means betting when the event has already started. Since odds can vary in an instant, bettors need to be quick in making decisions.
- → All Betting Sites with In-Play Betting
- → Most popular sports for in-play betting in the UK
- → Bet365 Dominates the Football In-Play Betting
- → William Hill Recommended for Horse Racing In-Play Punters
- → Unibet Recommended for In-Play Tennis & Golf Betting
- → Betway a Solid Option for Cricket In-Play Betting
- → Honorary Mention: LeoVegas – the pocket-rocket for in-play Betting
All Betting Sites with In-Play Betting
- Up to £40 Back
- Bonus
- Bet £10 - Get £40 in Bonuses
- Bonus split for sport & casino
- Range of sports betting
- £50 Free Bets
- Bonus
- Bet £10 - Get £50 in Free Bets
- Range of sports betting options
- Good payouts
- Up to £30 back
- Bonus
- 100% back as free bet up to £30
- 30+ sports with 1000+ daily betting markets
- Instant payout methods
- £10 free bet
- Bonus
- Bonus can be used on most sports
- 30+ sports to bet on
- Good mobile experience
- Up to £40 Bets
- Bonus
- Get £40 in free play after first bet
- Range of popular sports
- Instant payout methods
- Up to £100 more
- Bonus
- 100% Profit Boost up to £100
- Wide range of sports betting
- Award-winning mobile-first platform
Not sure which one to pick? No worries, we’ve got you covered. Continue reading and see the recommended in play betting sites for different sports.
But first, let’s check what the trending sports are in the UK for in-play betting.
Most popular sports for in-play betting in the UK
Here are the current top sports that drive the action when it comes to in-play betting:
- Football – Continuous events and hugely popular in the UK.
- Horse racing – Traditional bet to view culture is strong in the UK.
- Tennis – Especially Wimbledon- drives the action when it comes to tennis in-play betting.
- Golf – Especially major tournaments are heavily followed.
- Cricket – Lots of datapoints create several micro-betting possibilities.
Bet365 Dominates the Football In-Play Betting
When it comes to live football betting, Bet365 doesn’t just compete – it sets the standard that others desperately try to match. Combining unparalleled scale with razor-sharp tools, their platform delivers a matchday experience that leaves rivals scrambling to keep pace. The moment that whistle blows, no other betting site gives you the same command centre for in-play action.
The Ultimate Football Command Centre
- Market Depth That Dwarfs Competition: Access over 200 in-play markets on high-profile matches, including niche specials like Asian-handicap corners and cards that most bookies don’t even offer. When the mainstream markets don’t appeal, you can pivot to those micro-edges without ever leaving the platform.
- Stream Everything That Matters: With an industry-leading 600,000 sporting events streamed annually – including La Liga, Bundesliga, and Serie A fixtures – you’re never hunting for a feed. Just have a funded account (or a tiny £0.10 bet in the last 24 hours) and watch the action unfold in HD while placing your bets.
- 2-Goals-Ahead Early Payout: Across 80+ competitions, your match result bet is settled as a winner the moment your team goes two goals up – regardless of what happens next. When your team hits that second goal, you’re already counting your winnings while others are still sweating the final whistle.
Tools That Transform How You Bet
Bet365 pioneered the Bet Builder back in 2018, revolutionising how punters approach football matches. Combine up to 12 selections from the same game – BTTS, cards, corners, goalscorers – all priced instantly in one ticket instead of juggling multiple singles.
Their Cash-Out ecosystem is equally impressive, offering full, partial, or even automatic options that can trigger based on your parameters while you’re offline. When Manchester City concedes that unexpected equaliser, you can bank profits or clip losses before the odds crash.
The “Match Live” console is where data junkies find nirvana – real-time xG, player shots, tackles, and Opta-powered stats across more than 3,000 fixtures. You’re betting with granular insights, not gut feelings, giving you that crucial analytical edge over the casual punter.
An Unbiased Assessment by Gamblermaster
We need to be transparent here – we currently don’t even have a working relationship with Bet365. This recommendation comes with no affiliate incentive or partnership backing. It’s simply that after reviewing dozens of betting sites, it’s genuinely difficult to find any platform that matches their comprehensive approach to football in-play betting.
The verdict becomes obvious when you combine the most markets, the most matches to watch, and the most sophisticated tools to manage your positions – all wrapped in a lightning-fast, stable interface. There’s a reason Bet365 continues topping “best for football” lists year after year; they’ve built an ecosystem specifically engineered for the serious in-play football punter.
For those who take their live football betting beyond casual weekend flutters, Bet365 provides the ultimate toolkit.
William Hill Recommended for Horse Racing In-Play Punters
When the gates crash open and the field thunders down the track, William Hill stands alone as the only horse-racing bookie that truly talks, shows, and settles your bet while you’re watching the action unfold. While rivals rely solely on video feeds, William Hill delivers a multi-sensory race day experience that keeps you one fence ahead of the market.
Hear Every Hoofbeat Before Others See It
William Hill’s free Racing Radio channels are the secret weapon savvy punters have been leveraging for years. Their dedicated Horse Racing Radio goes live a full 15 minutes before the first UK race of the day and stays on air until the final “weighed-in” announcement echoes across the course.
This audio advantage is priceless when you’re tracking pace changes or hearing the commentator’s excitement level spike as your selection makes a move – often seconds before the in-play markets react. When mobile coverage falters or video buffers at that crucial moment, that voice in your ear keeps you trading with confidence while others are left in the dark.
See Every Stride in Crystal Clear HD
William Hill’s Betting TV delivers high-definition streams for every UK and Irish race on the calendar. Many meetings are genuinely free-to-watch with just a funded account, while others need only a token £1 stake to unlock the premium feed – no monthly subscriptions or hidden costs eating into your bankroll.
Their split-screen interface lets you watch-and-wager in the same tab, eliminating that frantic switching between windows that often leads to missed opportunities in the heat of the race. When that outsider suddenly finds another gear on the final furlong, you’re positioned to capitalize instantly.
Value Safety-Nets That Protect Your Position
Best Odds Guaranteed across all UK and Irish racing means you’re automatically protected against those late market drifts that are common seconds before the off. Take an early price at 9/2 and watch it drift to 6/1? You’ll be paid at the higher odds when your selection romps home.
The Extra-Place races – where William Hill adds 1-2 additional each-way places on selected cards every day – are a game-changer for in-play each-way backers. Even when your pick fades late after looking like a winner, you can still collect place returns where other bookies would leave you empty-handed.
Their “Cash In My Bet” feature activates the moment the stalls open, letting you lock in profits or cut losses mid-race without needing to dive into an exchange. When your selection jumps the last fence with a commanding lead but looks to be tiring, that ability to secure a guaranteed return is invaluable.
The App That Racing Post Rates Above All Others
Rated an impressive 4.8/5 and crowned the top horse-racing app in Racing Post’s 2025 ranking, William Hill’s mobile experience delivers when you’re trackside or on the move. The intuitive interface combines lightning-fast updates with integrated Spotlight verdicts and comprehensive form data, giving you the tools to make split-second decisions with confidence.
Their international coverage extends well beyond UK and Irish racing to include USA, France, and Dubai meetings – all priced and streamed with the same high-quality experience. This consistent platform means you don’t need to switch bookies when chasing value on those overseas evening cards.
Unibet Recommended for In-Play Tennis & Golf Betting
When it’s live, few sportsbooks match Unibet for court-side data and fairways coverage. The rush of in-play betting demands both lightning-fast tech and comprehensive coverage – and Unibet delivers both by streaming thousands of tennis matches and every PGA Tour event while providing the stats you need when seconds count.
Tennis: Point-by-Point, Pixel-Perfect
- Unmatched Streaming Depth: Access thousands of tennis matches each season through Unibet TV, from Grand Slams all the way down to Challenger events and juniors. No more hunting for obscure streams!
- Data-Driven Decisions: Track every serve and volley with Unibet’s point-by-point scoreboard, backed by a massive statistics page giving you the real-time edge other books can’t match.
- Flexible Cash-Out Options: Lock in profits or cut losses with early cash-out available on most live tennis markets – perfect when that underdog you backed starts wobbling in the third set.
Watching Alcaraz-Sinner at Wimbledon? With Unibet, you can toggle break-point percentages and historical head-to-head stats in the same window you’re streaming the match, giving you that crucial analytical edge before placing your next in-play wager.
Golf: From Augusta to LIV Undercards – Odds Never Nap
Unibet “comes up trumps with the number of golfing events to bet on”. They are covering everything from the majors to LIV Golf and Korn Ferry tours. Where other bookies take a swing and miss with golf betting, Unibet delivers.
Live odds flow for every single PGA Tour event of the year, making it a goldmine for those of us who love tracking in-play movements as the leaderboard shifts on Sunday afternoons.
The cherry on top? Their each-way terms are consistently among the most generous in the industry: 6 places at 1/5 odds on regular PGA and DP World Tour events, expanding to 7 places for the majors. That’s the value you can bank on when backing that midfield player making a surprise charge.
Why This Matters When Every Second Counts
The combination of uninterrupted video feeds and granular stats drastically reduces guesswork in the heat of the moment. When Koepka’s lining up a crucial putt or Sabalenka’s serving for the match, having both the visual and statistical context within the same platform gives you the confidence to place informed bets seconds before the odds shift.
With over 10,000 events streaming yearly on their slick iOS and Android apps, complete with push notifications for your active bets, Unibet transforms your mobile into a premium betting command centre.
Their early cash-out function isn’t just a fancy add-on – it’s a genuine risk-management tool that puts you in control of your betting destiny, whether you’re looking to secure returns or minimise damage when things aren’t going your way.
For serious in-play punters who demand both breadth of markets and depth of information, Unibet has firmly established itself as the platform to beat in both tennis and golf. Stream, analyse, bet, cash-out – all without missing a serve or a swing.
Betway a Solid Option for Cricket In-Play Betting
From IPL powerplays to Ashes night sessions, Betway has established itself as the premier destination for serious cricket punters who demand ball-by-ball action. As the title sponsor of SA20 (“Betway SA20”) and official betting partner of Cricket West Indies and Surrey CCC, their commitment to the sport goes far beyond surface-level marketing – it’s embedded in their entire betting ecosystem.
The Ultimate Ball-by-Ball Experience
- Micro-Betting Revolution: Betway’s cricket hub offers markets like “First Ball of the Innings” and “Runs/Wicket/Boundary in Over” across The Hundred, T20s, and international fixtures. This true micro-betting approach means you’re never more than a few seconds away from your next opportunity.
- Mobile-First Design: Their app was built specifically with the “bet on every ball” ethos in mind, delivering lightning-fast market updates that keep pace with even the most frenetic T20 powerplays. When Buttler is on strike and you sense a boundary coming, the responsive interface lets you capitalize instantly.
- Live Data Integration: While some matches feature streaming, Betway’s dedicated Scores app provides comprehensive ball-by-ball information for IPL, BBL, CPL, and T20 World Cup fixtures – ensuring you always have the critical data alongside your bet slip, even when video rights aren’t available.
Value Propositions That Boost Your Cricket Bankroll
Betway consistently ranks among the highest cricket payout percentages at approximately 95%, giving value-conscious punters more potential return on every stake. Their early outright markets for County Championships and World Cups release months in advance – perfect for those looking to lock in prices before line movements, while still maintaining the flexibility to hedge positions in-play.
The 30% multi-bet boost delivers substantial extra value on cricket accumulators, while their Money-Back Boost offers a safety net by refunding stakes if just one leg of your IPL multi misses. When you’re backing Mumbai Indians, Chennai Super Kings, and Rajasthan Royals in a treble, that insurance on one result can be the difference between a frustrating near-miss and a second chance.
Craft Your Perfect Cricket Wager In-Play
The #BetYourWay builder takes cricket betting beyond standard markets, allowing you to weave together custom combinations like “Root to score 50+ runs, England to win, and over 3.5 sixes in the match” – even if these specific combinations aren’t pre-priced elsewhere. Can’t find exactly what you want in the builder? Their responsive Twitter team will price up bespoke requests for major fixtures.
Sponsorship-Fueled Market Depth
Betway’s strategic sponsorships translate directly into deeper market sets and often earlier odds for SA20, West Indies tours, and Surrey’s Vitality Blast campaigns. Their dedication to cricket is reflected in market depth, with several reviews highlighting “over 100 pre-match options for big fixtures and strong in-play range” – putting them on par with much larger operators.
This cricket-first approach is particularly evident during marquee tournaments, where their trading team demonstrates exceptional understanding of format-specific nuances – whether it’s the explosive batting patterns of The Hundred or the session-by-session ebbs of Test cricket.
Honorary Mention: LeoVegas – the pocket-rocket for in-play Betting
The rise of mobile in-play betting has revolutionised how punters engage with sports. With platforms like LeoVegas leading the charge, bettors now experience unprecedented freedom to wager from anywhere, at any time. The immediacy of mobile betting creates a more dynamic relationship between spectator and sport, turning passive viewers into active participants with skin in the game.
Why the app shines
Crowned “Mobile Operator of the Year” at the 2023 International Gaming Awards, LeoVegas lives up to its “king of mobile” slogan with a stellar 4.5 iOS rating. The app’s dedicated “Live” tab puts in-play action just one tap away, while “Instant Betting” lets punters snap up micro-markets on throw-ins and free-kicks as they happen. Definitely something Gamblermaster can recommend for iPhone users that enjoy betting on the go.
Need-to-know numbers
- Live streams for football, tennis and UK/Irish racing fixtures right beside the betting grid
- 35+ sports available with new micro-markets launching every 60 seconds
- Swipe, Stream, Snap-bet – all from your pocket
